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Anti-Animal-Testing Billboard Banned

Posted by Negotiation Is Over on April 1, 2012

The billboard has been displayed in numerous sites around Tasmania over the past year, the Mercury reported.

It shows a woman’s face that has been made up to look as though she has been subjected to tests that animals endure in laboratories worldwide.

The image is part of an awareness-raising campaign by the groups Against Animal Cruelty Tasmania and Choose Cruelty Free about the horrors of animal testing.

“People think that animal testing is a thing of the past. We want everyone to know exactly what they are buying,” said CCF spokeswoman Cherie Wilson.

AACT spokesman Chris Simcox said many people would be horrified to learn that they may be buying products from companies that use these tests.

“Use of powerful images such as this one … have great impact and are justified,” he said.

AACT plans to create a new billboard, to continue the cruelty message.

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